MDA
The Mobile Data Association
The MDA reflects the common voice of the mobile data industry.
The Association promotes the uses and benefits of mobile data through the industry and business press, conferences, seminars and the operation of websites (www.themda.org and www.text.it). It has created a new level of awareness amongst users and advisers, directly influencing operational management. In addition, the Association provides a forum for members of the industry to meet and share information on technical and business issues.
The MDA objectives are designed to attract the widest possible membership and work with them to:
- Achieve growth in the overall mobile data market.
- Promote mobile/wireless data as an effective solution to business needs.
- Provide a credible point of contact for press and end users seeking further sources of information.
- Connect end users with solutions which match their strategic and operational needs.
- Encourage VAR / System Integrators to provide mobile / wireless data solutions as part of their product portfolio.
- Maintain an informal dialogue with appropriate Government / regulatory bodies (DTI, Ofcom).
- Build on the success of the MDA's Text Messaging Campaign by continuing to develop industry initiatives
On behalf of our members our promotional activities include:
- Producing editorial information for national and trade press.
- Member Events and Market Analyst Days.
- Providing speakers at conferences and discounts for members.
- Issuing email bulletins and publications.